If you ever doubted the power of the word…the press and the social media this story may make you reconsider your doubts.
Ina Garten aka. ‘Barefoot Contessa’ may have made a decision that just may follow her around for a very long time if not forever.
To turn down a child’s dying wish through the ‘Make A Wish Foundation’ has left a bad taste in the mouths of Ina’s viewers.
What were ‘her people’ thinking and where was she in all of this commotion? How could she not realize what PR havoc such a refusal would wreak?
Let’s face it, if Twitter and Facebook can be instrumental in political upheavals where does that leave a television chef who rankles her foodie fans with such a seemingly heartless decision?
Lesson: In today’s media crazy climate do not underestimate the power and speed of social media whether it is Twitter, Facebook or Google.
When you make bad decisions…they will follow you faster than the speed of light!
“It’s the PR disaster heard ’round the world. The tables have turned on Food Network star Ina Garten, the ‘Barefoot Contessa,’ who got caught red-handed last week turning down a Make-a-Wish kid. On Monday, she called the family of Enzo Pereda, a 6-year-old cancer patient, to say she had reconsidered, but now TMZ is reporting they turned her down.
“This has been a disaster for Ina,” a foodie insider tells me. “She buried her head in the sand for days hoping the bad publicity would go over, but it didn’t.”